Black Friday often brings the best Apple deals of the year, but not everyone wants to spend their Thanksgiving weekend shopping online (or in person). Thankfully, if you want to get a head start, you don’t have to wait. As is typical, the early Black Friday deals are already beginning to trickle in, including some of the best deals we’ve seen all year on Apple devices like the latest entry-level AirPods and new M5-powered MacBook Pro. Other Apple gadgets aren’t quite as steeply discounted, but some are discounted enough to be worth considering.
If you want to avoid the holiday rush, we’ve gathered the best Apple deals you can get in the run-up to the main event. We’ve also included recent price history and our expectations for Black Friday proper, so you can decide whether to make your purchase now or hold out for a potentially better deal.
What to expect on Black Friday
Although we’re currently seeing a number of Apple products sitting at their lowest price to date, several of these deals could drop even lower as we get closer to Black Friday and Cyber Monday. Past deal history gives us a few clues about what to expect.
